S1 - Encourage the involvement of citizens and local authorities in capitalising on their everyday heritage
Citizens involve individually or collectively in projects, from simple awareness-raising to active participation. They can collaborate with local authorities and associations in processes to identify, interpret, study and promote the heritage.
S1 Challenges
Societal challenges
- Improve quality of life
- Preserve the collective memory
- Promote participatory management
- Promote an inclusive approach to heritage
Development challenges
- Building a more inclusive and cohesive society
- Ensuring that Europeans enjoy a high quality of life, in harmony with their cultural and natural environment
Knowledge challenges
- Helping to foster a shared knowledge society
- Raising awareness of the values conveyed by heritage
S1 Target audience
- local
Recommended courses of action for S1
- Organise discovery visits run by local inhabitants and heritage professionals: to neighbourhoods, villages, towns, craft workshops, museums, libraries, etc.
- Encourage demonstrations by local craftworkers to discover and promote local skills and know-how
- Organise events incorporating aspects of the vernacular heritage (bakers’ ovens, oil mills, steam engines, local museums, music, dance, legends, traditions, etc.)
- Sound out social demand to identify people’s expectations, interests, likes and dislikes (young people, pensioners, newcomers, etc.)
- Increase awareness of digital tools for heritage promotion and sharing
- Introduce a publications policy: booklets, brochures, scientific works
- Produce audiovisual and digital programmes involving the population: television and radio programmes, sharing of projects online or competitions (press, etc.) to encourage active citizen participation
- Develop participatory heritage identification projects and development projects incorporating heritage
Good practices for S1
Memory capsule: the collective memory of popular struggles in Tor Bella Monaca (Rome)
- Strategy 21 - Social component (S)
- S1 - Encourage the involvement of citizens and local authorities in capitalising on their everyday heritage
- S2 - Make heritage more accessible
- S3 - Use heritage to assert and transmit the fundamental values of Europe and European society
- S4 - Promote heritage as a meeting place and vehicle for intercultural dialogue, peace and tolerance
- S5 - Encourage and assess citizen participation practices and procedures
- S6 - Create a suitable framework to enable local authorities and communities to take action for the benefit of their heritage and its management
- S7 - Develop and promote participatory heritage identification programmes
- S8 - Encourage heritage rehabilitation initiatives by local communities and authorities
- S9 - Support intergenerational and intercultural projects to promote heritage
- S10 - Facilitate and encourage (public and private) partnerships in cultural heritage promotion and conservation projects