MARS - Media Against Racism in Sport

21 - 24 November 2012, Bordeaux (France)
More than 100 journalists for telling diversity!
Truly inclusive information – where every citizen can contribute as a witness, an actor, a producer, etc. – is crucial for social cohesion and for democratic participation in public debate. Through the sources they use, the subjects they select and the treatment they choose, the media are one of the major actors of the democratic debate in relation to their influence they have on its agenda (what to think about) and its perception (how to think) by public opinion.

This is why from 21. to 24. November 2012 the Council of Europe is organising the MARS European Media Encounter - Media, Diversity & Racism in Sport at IJBA in Bordeaux (France).

This Encounter will offer the opportunity to more than 100 European journalists to work in pairs in order to produce media reports in which non-discrimination and diversity will have to be considered as angles of media coverage. Through this approach applied to sport media coverage and through this very concrete and practical 4-day session of production, this encounter wants to encourage innovative ways of producing truly inclusive media contents.

Do you know these facts? A female athlete has 4 more chances to be covered by a female journalist and less than 5% of sport news is produced by female journalists. Ethnic minorities represent less than 5% of the main actors in the news. But immigrants alone represent around 10% of the EU population. This data speaks for itself and shows clearly how some groups of the European population are still excluded from media expression.

Following 17 national or European encounters held since January 2011, the Bordeaux Encounter is included in the framework of the MARS – Media against Racism in Sport joint European Union / Council of Europe programme.

Organised in partnership with IJBA (Institute of Journalism of Bordeaux Aquitaine), France Télévisions Group and France 3 Sud-Ouest, this encounter will host various media professionals coming from 23 European countries: 7 Days (Bulgaria), ABS-CBN Europe (Royaume-Uni), ARD (Allemagne), BABEL TV (Italie), Berzsenyi Radio (Hungary), BNR (Bulgaria), CCMC (Cyprus), Civil Radio (Hungary), DCTV (Ireland), Economedia (Bulgaria), El Mundo (Spain), Europa en Suma (Belgium), EuroXpress (France), Forbes Magazine (Bulgaria), France 24 (France), France 3 (France), France 3 Aquitaine (France), France 3 Bretagne (France), France 3 Midi Pyrénées (France), France 3 Limousin (France), France 3 Poitou Charentes (France), France 3 Sud-Ouest (France), France Télévisions (France), Frontiere News (Italy), Geo Magazine (France), (Hungary), Indvandrer TV (Denmark), (Lithuania), Kursas Laiks (Latvia), Lakihegy Rádió (Hungary), l'Echo des Collines (France), LNRT (Lithuania), Magyar Liget (Hungary), Mejok (Hungary), Millesime (Romania), Near FM (Ireland), Novi Iskar (Bulgaria), (Romania), Pakistan File (Ireland), Periodistas en español (Spain), Perspektivak (Hungary), Pi Radio (Germany), Piemondo.Onlus (Italy), Polgár Alapítvány Az Esélyekért (Hungary), O2 Radio (France), Radio FRO 105.0 MHz (Austria), Radio Mangembo (France), Radio Outre-mer 1ère (France), Radio Romania Oltenia (Romania), Radioexpert (Czech Republic), RAI (Italy), Respect Magazine (France), RFi / Radio Roumanie (Romania), RomMedia Film (Romania), Saphir media (France), Sega (Bulgaria), Sport Handicaps (France), Star (Cyprus), Sugarfoot Films (Cyprus), SvanfeldtMedia (Finland), Time Out Lisboa (Portugal), TV5Monde (France), WDAR (Ireland), (Spain), YLE (Finland), ZDF (Germany)…

To encourage pairings of media professionals at European level with a view to co-produce and co-disseminate high-quality and professional written or audiovisual media reports on sports’ issues, even if not exclusively, including non-discrimination and expression of diversity as an angle of media coverage.